The role of the Customer Account Manager (CAM) is to grow the Brusco business with a targeted group of food manufacturing customers. This entails developing a broad set of relationships across businesses with procurement, product development, technical and supply chain. Understanding the customers strategic priorities and development agenda. Thinking about the products Brusco could offer to the customer and developing and executing plans to increase the use of Brusco products within the customer.
JOB MEASURABLE OBJECTIVES
- Achieve sales budget agreed with the Commercial Manager each year
- Achieve the gross margin targets agreed with the Commercial Manager each year
- Develop relationship maps for your key customers and report on progress with relationship development
- Develop business plans for each target account highlighting the opportunities for growth and execution plan
- Conduct regular customer meetings to stay informed on customer activity and product meeting reports
- Fully utilise the companies CRM system to record all activity
DUTIES & RESPONSIBILITIES
- Ensure customers are well educated on Brusco’s strengths, capabilities and strategic product categories
- Provide input to Commercial Manager and Procurement on market opportunities and emerging trends
- Conduct market research to identify opportunities within target customer group
- Stay up to date with industry developments and trends through media and industry events
- Prepare for customer meetings including reviewing historical activity (sales, enquiries, samples) and any relevant news stories
- Arrange and attend meetings with target customers to present Brusco business and understand customer requirements
- Establish a clear understanding of your customer requirements and projects and constantly look for innovative ways to meet customer needs
- Produce visit reports within 2 working days of customer visits and circulate to relevant sales team members
- Attend monthly sales meetings and share feedback on meetings, any customer insights, opportunities
- Maintain CRM tool capturing all customer activity, potential opportunities, meetings conducted and next steps
- Seek timely feedback from customers on samples and quotations. Share with Sales and Procurement.
- Whenever possible gather competitive pricing information from customers to assess areas of competitive advantage/disadvantage. Share information with Sales and Procurement team.
- Ensure that when price changes occur that there is an auditable trail
- Ensure margin targets are being achieved as agreed with the Commercial Manager
- Capture any new customer specific requirements on the new customer set up form and provide to the Sales and Procurement team for processing
- Notify the Commercial Manager of any customers with unusual activity.
- Actively look for opportunities for Brusco to expand its product offering or take existing products into new markets.
- Ensure customer satisfaction is maintained to the highest possible standard and that any complaints/issues are dealt with in a timely manner. Review regularly and investigate where required.
EXPERIENCE
- Successful track record of building long term relationships with customers
- Proven ability to develop new business and achieve high levels of customer satisfaction
- Ability to build strategic relationships with accounts where you are seen as a partner
- Track record of looking for innovative solutions to add value to customer relationships
- Very strong interpersonal, communication and presentation skills
- Excellent organisation skills with the ability to prioritise and multitask whilst retaining accuracy and attention to detail
JOB TITLE: Customer Account Manager
REPORTS TO: Commercial Manager
LOCATION: Home or Evesham, Worcestershire
CONTRACT: Permanent 40 hours per week
PACKAGE: £neg. based on experience, performance related bonus, car